“…because we can, because we should and because that’s why we are better than most…that’s why we look after our staff”.
2010 at St Francis Links was also a challenging year in many ways. However, at year end 30 September, we finished with our best results ever. Top 10 ranking (Golf Digest), Best Club Reception in South Africa (Bride’s Choice Awards) and still the best investment and destination in South Africa. For our members who purchased property before the estate was completed, who could’ve told you that this development, in year four, could and would achieve these accolades AND financial profitability! Yep, for those who invested to re-sell, the timing has been tough. But for those who invested in the future, yours couldn’t be brighter… I mean it. Ask the homeowners who are here.
Why is it working – very good course, very good clubhouse, very good estate – great staff! This week, we teamed up with Christy’s Catch to give the team a Christmas Party in November (as you know, we’ll be a little busy looking after you and others in the holiday season). All staff members, from bartenders to chain saw operators, enjoyed the day together, with music provided by our friend Keith Donaldson, food and drink by CC and good team spirit came for free.
A patron at the restaurant asked me why I was throwing a party for our staff when they were striking, picketing and disrupting business in August. Well, I said, while that was unpleasant, it was their right. During the strike we, as management, worked together to keep everything on track; we also learned a few good things about our operation by doing their jobs ourselves. Our team, over the past four years, has changed – there are fewer good people doing more things with better results. Our merging of operational duties has had a direct and positive effect on the bottom line – the Team at St Francis Links have never compromised our high standards and despite the sluggish economy, the strike and many procedural changes. Our TEAM deserved a party and a time to reflect. I have always believed (like Mary Poppins) that a spoonful of sugar helps the medicine go down. We run a tight ship, we expect consistent, hard work and we succeed in a region of the country that is not known for high standards or consistent anything… Well, done TEAM – you deserved your party.
Thank you, Mr. Wylie, for assisting “Santa” on the day.
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These gentlemen and ladies keep your investment fun, clean, profitable, beautiful, safe, memorable and most of all, enjoyable. They prepare the great meals, serve them and clean up afterwards; they prepare and perfect the course, look after the magnificent natural beauty, ensure your machines are in top working order, keep everything clean, balance the books and even improve your swing. They are here for YOU!
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By the way, we have plenty planned for you in the holiday period… Our batteries are fully charged and we are ready.
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If you are planning to be here for the entire holiday period, then we have a calendar full of options – from golf events to food and beverage functions to live music and family fun. There are places to stay on and off the estate for short and long rental periods. The course is MINT and the ocean is BLUUUUUUEEEE! Christmas lunch bookings are filling fast. Our New Year’s Eve Party is on again as it was successfully staged the past two years. While you dance the night away here, the young ones will be able to enjoy their manic New Years with the SA’s top bands – Watershed, Prime Circle and more in the Village!
See you soon!
Regards,
Jeff

























